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Reporter Union
Reporter Tool

Free Media Pitch Generator

Generate personalized email pitches that grab journalists' attention. Enter your story angles below to assemble a professional PR pitch.

Pitch Information

Email Pitch

Generated pitch email will appear here. Enter your parameters and click "Generate".

How to Send Your Pitch Email

Once you generate the template, follow these guidelines before hitting send:

  • Customize the Greeting: Always replace the bracketed placeholder with the journalist's actual first name.
  • Find a Recent Link: Mention a recent article they wrote to prove you are targeting them specifically.
  • Link, Don't Attach: Link to your website or shared media drive instead of attaching files.

Frequently Asked Questions

How do I choose who to send this pitch to?

Find journalists who cover your specific sector. Read their recent articles first to make sure your story hook fits their beat before sending.

Should I send the pitch as an attachment?

No. Always paste your pitch directly into the email body. Do not attach documents.

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